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How to get new pages or site updates indexed by Google quickly

Fetch as GoogleBot, Indexing API & methods to get your site recrawled by Google Back in 2010, I appeared on a Whiteboard Friday with Rand Fishkin talking about ways to get your site content indexed...

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An SEO’s Guide to Using Robots Exclusion Protocol

How to use Robots.txt rules including wildcards, the X-Robots-Tag and noindex indexing directives to keep your content out of Google. Occasionally, we all find an item of content that has been indexed...

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How to gather new data for content marketing research using data scraping

What is Scraping? “Scraping” is a way of automating or scaling the process of gathering information from different websites on the Internet. It’s a bit of a staple in the SEO skill set because of an...

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How to get Fraggles – Using links to named anchors to improve your search...

What are Fraggles, and how do I get them? A very, very long time ago Google announced their support for a new feature, that they referred to as “jump to:” links. How do named anchors work? The jump to...

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How to make a pivot table and chart in Excel

For those of you that have been following my work for the past decade (or more), you’ll know that much of my early work was teaching SEO’s how to use Excel. It seems that despite the long period of...

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How to tidy up your .htaccess redirects

What’s a .htaccess file? How to tidy up all the redirects in your htaccess file Managing site redirects is an important SEO task and one that can bite you if it’s put off for too long. Especially if...

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An SEO’s guide to site architecture

Visualising the principles of basic site architecture issues for SEO, identifying problems and devising actionable methods to solve them. Background to this article In 2011, I gave a presentation...

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How to use Google advanced search operators to find indexation and technical...

We SEOs like our tools. Each one is instrumental in uncovering aspects of a site we might not have thought about or trawl information that would take years to do manually. One of the best tools,...

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Using jQuery Safely: Local Fallbacks & Tag Sequences

In this article I’m going to explore two main concepts: First, we’ll look at several ways you can fall back to a local version of jQuery (or indeed any other JavaScript library) when using a CDN as...

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Scaling Google indexation checks with Node.js

As technical SEO specialists, understanding how Google and other search engines crawl, render and index our websites stand among our top priorities. However, getting the necessary data to analyse each...

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